|
Post by account_disabled on Feb 20, 2024 5:09:22 GMT
There are many controversial issues on which people interested in SEO disagree. One of these issues is “what should be the content length?” While some argue that the longer the content, the better it will rank, there are also many people who oppose this idea. So can only long content have good positions? Or should we create as long content as possible in order to get a good position in the user queries we target? Let's look for answers to these questions together. - Content Length and User Relationship Nowadays, users who are curious about daily life, school, work or any other subject just need to do a search on Google. As you know, users who perform this search generally prefer to click on the pages at the top of the results they encounter. So what do they want to see on these pages? In fact, what users want to see changes depending on the query they perform. While sometimes they are looking for a one-sentence answer to their questions, in other cases Greece Phone Number they want to get detailed information about a very broad subject. In this case, we need to analyze user intent well and have information about what our users want to see in response to relevant queries. Otherwise, it will not be difficult to predict how users will react when we present a 1000-word content to users who are looking for an answer to a small question. If the relevant content does not have a clickable contents section or if the users are not directed correctly, the relevant users will most likely think that they cannot find what they are looking for on that page and will not want to waste their time. However, in the opposite scenario, when the user wants to obtain detailed and satisfactory information about a subject, he will not be satisfied with short or comprehensive content and will not find the relevant content high quality and reliable. Now let's take a look at the research on content length and its relationships with important metrics. Content Length and Position Relationship As I mentioned in the introduction; One of the most common ideas about content length is that the longest content ranks at the top. So, is it necessary to always have very long content to rank high? I can say that there is no definitive truth that is always valid on this subject. In other words, the pages with the longest content may not rank at the top for every user query. For example, below you can access the web pages and content lengths listed in the query "heart attack symptoms", where the search volume and competition are quite high. We see that the most comprehensive content ranks first for this user query. However, we also see that the other contents listed are not sorted according to the same length hierarchy. However, I can say that the result in the example is not valid for every user query.
|
|